Can I promote my defence or security product here?
No. The rules ban advertising and asking for money, and the policy brief confirms promotion is banned, so pitching your product here is the fastest way to get removed.
A source-backed Rankhog guide to r/LessCredibleDefence: public rules, community context, posting fit, and startup-promotion risk before you publish.
By Anthony Riera, founder and operator of Rankhog.
Subreddit guides combine public Reddit source URLs, captured rules, visible verification dates, and Rankhog's account-safety workflow.
Current public stats
Rules can change, so Rankhog keeps verification dates and the original public Reddit sources visible.
r/LessCredibleDefence is the sister community of r/CredibleDefense, and it exists for the links and stories that did not pass that stricter sub's quality bar. The public description says it is the home of anecdotes, tidbits, historical events, current news and events, weapon sales and developments, and more. So the room is full of defence hobbyists who like the messier side of military news, the rumour, the odd photo, the historical curiosity, the arms deal story that is not fully confirmed. People post here to share and discuss, not to be lectured. If your post reads like a press release or a pitch, it will stick out in the wrong way, because everyone else is here to trade interesting defence content.
The rule that decides most marketing-adjacent posts here is “No asking for money”, because it bans advertising outright and only makes exceptions for non-profits that message the moderators first. “No Twitter/X links” matters more than you would expect, since a direct link to X or Truth Social gets locked and removed, while a screenshot of the same tweet stays acceptable. “No Ad-Hominem attacks” decides whether your comment section survives, because defence debates get heated and the rule asks you to argue the substance and keep it civil. “Do not violate OPSEC, COMSEC, INFOSEC, PERSEC” is the one with real teeth, since posting or asking about anything classified, or leaking PII, can get you banned. Finally, “Posting Moratoriums” and “Moderators have the final say” mean a big international event can be paused at short notice, and unlisted bad behaviour can still be enforced.
A good post here looks like a contribution, not a campaign. Share a genuine defence anecdote, a historical tidbit, a piece of current news, or something about weapon sales or developments that sparked your interest, and frame it as a question or a discussion starter. If your source is a tweet, take a screenshot and post that instead of the link. Write like a person who follows this stuff, not like a brand, so no pitch, no call to action, no link in your post that exists to funnel people somewhere. If you are a founder who happens to know the defence space, the winning move is to be a knowledgeable participant first, share something genuinely interesting, and let people discover who you are from your profile if they care to look. Comments matter as much as posts here, so adding substance to someone else's thread is a low risk way to earn standing.
The fastest way to get removed is to post a direct link to Twitter, X, or Truth Social, because those are locked and removed, while screenshots of the same content remain acceptable. Do not advertise or ask for money in any form, and note that the rule also covers asking for help with homework or research projects, so a survey request is out too. Non-profits can ask, but only after messaging the moderators and getting approval first. Never post or ask about anything classified, and never post content that violates OPSEC, COMSEC, INFOSEC, PERSEC, or exposes PII, because the rule says failure could result in a ban. Keep your arguments about the substance, not the person, since ad-hominem attacks are banned. Watch for moratoriums on big international events, and do not debate a moderator's interpretation of the rules, because moderators have the final say even on things not written down.
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No. The rules ban advertising and asking for money, and the policy brief confirms promotion is banned, so pitching your product here is the fastest way to get removed.
Yes, as long as the link is not to Twitter, X, or Truth Social. Other links are allowed, and screenshots of tweets are acceptable where direct tweet links are not.
No. The rules say screenshots remain acceptable, so capture the tweet as an image and post that instead.
Yes, but only after messaging the moderators first and getting their approval. Do not post the request before they reply.
No. The “No asking for money” rule explicitly includes asking for help with homework or research projects, so keep your survey out of this community.
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