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Pinned post on Reddit: what mods put at the top

A pinned post is a post moderators keep at the top of a subreddit. Reddit calls it a community highlight, and people also say sticky.

Updated October 27, 2026

A real example

Reddit Help: Community highlights (sticky posts)

Mods can highlight up to six posts, label each one Event, Megathread or Announcement, and keep them in a carousel at the top until a mod takes them down.

Pinned post vs regular post vs megathread

Who posts itWhere it sitsWhat it is usually for
Pinned postA moderatorAt the top, in Community highlightsRules, announcements, weekly threads, contests
Regular postAnyone allowed to postIn the feed, by votes and timeEverything else
MegathreadUsually a moderatorOften pinnedOne thread that gathers a recurring topic

Reddit's help page lists the common uses: weekly discussion threads, calls for new mods, the community's rules, big changes and contests. Mods often pair a pin with the mod distinguish label so readers know it is official.

What it means for a marketer

Read every pinned post before you post anything in a new room. That is where mods put the things they are tired of repeating: no self-promotion outside the weekly thread, the flair to use, the questions that get removed. If a pin says promotion lives in a weekly thread, that thread is your only door in that room, and posting anywhere else is the quickest way to meet the moderators the wrong way.

Related Reddit glossary terms

Common questions about Pinned post

How many posts can be pinned in a subreddit?

Up to six, in the Community highlights carousel at the top of the room. Mods can reorder or remove them at any time.

Can I pin my own post in a subreddit?

Not in someone else's community. Highlighting is a moderator tool, so only the mods of that room can pin a post there.

Why are the pinned posts the same every week?

Many are scheduled. Reddit lets mods set a post to repeat daily, weekly or monthly and pin itself when it goes up, which is how a lot of weekly threads appear.