Can I promote my product or service here?
No. The rule 'No solicitation, no self promotion.' says you cannot promote your own business, website, survey, social media, or blog unless someone specifically asks.
Subreddit guides
r/fatFIRE rules, stats, and what to post
A source-backed Rankhog guide to r/fatFIRE: public rules, community context, posting fit, and startup-promotion risk before you publish.
By Anthony Riera, founder and operator of Rankhog.
Subreddit guides combine public Reddit source URLs, captured rules, visible verification dates, and Rankhog's account-safety workflow.
Current public stats
- Members
- 496,374
- Verified
- September 8, 2026
- Category
- Entrepreneur advice and questions
Rules can change, so Rankhog keeps verification dates and the original public Reddit sources visible.
Rule summary
- Relevance.: Posts should be specifically related to the fatFIRE pursuit and lifestyle - as opposed to regular FIRE, LeanFIRE or general investing and financial management. Discussing investment strategies, expenses, tax strategies, cost of living, and etc. are fair game. Please assign a post flair to your post. If one doesn't exist for your post, it's very likely that your post is not relevant to fatFIRE and risks removal. Gift advice or "ask-a-rich-person" posts may also be removed.
- Early-stage questions belong in Mentor Monday threads.: This is a community for people firmly on the path to fatFIRE or already there. Others are welcome to lurk and comment, but are encouraged to spend time reading the sub’s historic posts if they are looking for inspiration. Posts related to the early stage of fatFIRE should be submitted as comments to the scheduled Mentor Monday posts. This includes career advice questions, ‘rate-my-plan’ posts and ‘can I afford XYZ?’ (Unless XYZ is a submarine: https://www.reddit.com/r/fatFIRE/comments/ih7bcx)
- No judgement.: Comments which criticize someone simply for living a “FatFIRE” lifestyle or making a high income will be removed, and users will be muted or banned at the moderator’s discretion.
- (Optional) Add verification.: (Optional) Add proof to your post or verify your post or account with the mods if you plan to make extraordinary claims pertaining to your fatFIRE status (inheritance amount, income, net worth, etc.). [Instructions on how to get verified can be found on the sub's FAQ.](https://www.reddit.com/r/fatFIRE/comments/tp2ds9/rfatfire_frequently_asked_questions/) Verified members can flair a post 'Verified Members Only' to only receive comments from other verified members.
- Be courteous and positive. No trolling.: No insults, name calling or harassment. No trolling or gross deception regarding your net worth, lifestyle, identity or employment. Violators will be banned at the moderator’s discretion. Trolls / deceptive members should be reported to mods. Calling out other members via a top-level post is inappropriate for this sub, as is any action that is likely to result in widespread harassment against the targeted account.
- No solicitation, no self promotion.: Do not ask members to contribute to any business, investments, Venmo, GoFundMe, etc. in which you or your close associates have a stake. Charities and broad investment recommendations (e.g. index funds and management firms) can be recommended on request, but any personal involvement should be stated. Nor can you promote your own business / website / survey / social media / blog, or share affiliate links unless specifically asked. This applies to posts, comments, and private messages.
- No 'Low Effort' or AI posts.: Posts should contain details regarding your personal situation or otherwise have enough information to be of interest to r/FatFIRE. Reposts, and cross-posts from other subreddits may be removed. Posts and comments that are perceived as having been written by AI are also considered low-effort and may be subject to removal. Repeated violations may lead to a ban at moderator discretion.
Works well
- A detailed post about a specific tax strategy you used at a high income level, with real numbers and a flair assigned.
- A personal story about a major lifestyle expense decision, like buying or not buying a second home, tied to your fatFIRE path.
- A verified post about your net worth trajectory and the investment allocation decisions that got you there, with the 'Verified Members Only' flair if you have completed verification.
- A comment in the Mentor Monday thread answering a career question with your own experience of reaching a high income.
Avoid
- Posting career advice or rate-my-plan questions as standalone posts, since the rule 'Early-stage questions belong in Mentor Monday threads.' says those go in the scheduled thread.
- Promoting your business, website, survey, social media, or blog anywhere, since 'No solicitation, no self promotion.' covers posts, comments, and private messages.
- Sharing affiliate links, which are not allowed under 'No solicitation, no self promotion.' unless someone specifically asks for one.
- Writing posts or comments with AI, because 'No 'Low Effort' or AI posts.' treats AI-generated content as low effort and subject to removal.
- Skipping the post flair, since 'Relevance.' says unflaired posts risk removal.
- Criticizing members for their lifestyle or income, which 'No judgement.' will get you muted or banned.
What actually works in r/fatfire
These are the highest scoring posts Rankhog observed in r/fatfire over the past month, with what each one did differently. Rankhog watches this community continuously, so it sees posts when they are published and again as they climb.
- Upvotes
- 1.9k
- Comments
- 363
- Posted
- Sep 7, 2026
Why it worked
- Leads with a concrete number
- Upvotes
- 791
- Comments
- 165
- Posted
- Sep 1, 2026
Why it worked
- Broken into a scannable list
- Short paragraphs rather than one block of text
- Upvotes
- 583
- Comments
- 539
- Posted
- Aug 30, 2026
Why it worked
- Short paragraphs rather than one block of text
- Upvotes
- 556
- Comments
- 95
- Posted
- Aug 16, 2026
Why it worked
- Short paragraphs rather than one block of text
- Upvotes
- 335
- Comments
- 131
- Posted
- Sep 4, 2026
Why it worked
- Leads with a concrete number
- Broken into a scannable list
- Short paragraphs rather than one block of text
- Upvotes
- 218
- Comments
- 158
- Posted
- Sep 12, 2026
- Upvotes
- 173
- Comments
- 118
- Posted
- Aug 28, 2026
Why it worked
- Leads with a concrete number
- Short paragraphs rather than one block of text
- Upvotes
- 165
- Comments
- 58
- Posted
- Aug 19, 2026
Why it worked
- Short paragraphs rather than one block of text
- Upvotes
- 134
- Comments
- 84
- Posted
- Sep 11, 2026
Why it worked
- Leads with a concrete number
- Short paragraphs rather than one block of text
- Upvotes
- 134
- Comments
- 161
- Posted
- Sep 3, 2026
Why it worked
- Asks the community a question instead of announcing something
- Short paragraphs rather than one block of text
What r/fatFIRE Is For
This community is for people who are firmly on the path to fatFIRE or already there. That means people pursuing or living a retirement with a large stash, not the lean or regular FIRE crowd. The description says it plainly: retire with a fat stash. The rules add that the room is specifically for the fatFIRE pursuit and lifestyle, covering things like investment strategies, expenses, tax strategies, and cost of living. People who are early stage are welcome to lurk and comment, but their questions belong in the Mentor Monday threads, not as standalone posts.
Rules That Matter Before Posting
The rules that matter most for a marketing-adjacent post are 'Relevance.' and 'No solicitation, no self promotion.' The first one requires a post flair and ties survival to whether the content is specifically about the fatFIRE pursuit. The second one is broad and covers posts, comments, and private messages, so even a casual mention of your business can be treated as a violation. 'No 'Low Effort' or AI posts.' also matters, because anything that reads as AI generated or lacking personal detail can be removed. 'No judgement.' and 'Be courteous and positive. No trolling.' set the tone, and breaking either can lead to a ban at the moderator's discretion.
What To Post
A good post here is a detailed, personal account of something specific to the fatFIRE lifestyle. That could be a tax strategy you actually used, an expense decision at a high net worth level, or an investment approach tied to a fat stash. You must assign a post flair. If you are making extraordinary claims about your income, net worth, or inheritance, the rule 'Add verification.' says you can optionally add proof or verify with the mods. For a founder doing respectful Reddit marketing, the only safe path is to participate as a genuine member first, share real experience, and wait until someone specifically asks before you mention anything you are involved with.
What To Avoid
You will get removed or banned if you post early stage questions, career advice, or rate-my-plan posts outside the Mentor Monday thread. You will get removed if your post is not relevant to fatFIRE or lacks a flair. You will get removed or banned if you promote your own business, website, survey, social media, or blog, or share affiliate links, unless someone specifically asks. You will get removed if your post reads as AI generated or low effort. You will get muted or banned if you criticize someone for living a fatFIRE lifestyle or making a high income. You will get banned if you troll, insult, harass, or deceive people about your net worth, lifestyle, identity, or employment.
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Common questions about r/fatFIRE
Where do I ask early stage or career questions?
Post them as comments in the scheduled Mentor Monday thread, not as standalone posts, per 'Early-stage questions belong in Mentor Monday threads.'
Do I need to assign a flair to my post?
Yes. 'Relevance.' says to assign a post flair, and if one does not exist for your post it is likely not relevant and risks removal.
Do I need to verify my income or net worth?
It is optional, but 'Add verification.' says you should if you plan to make extraordinary claims about your fatFIRE status such as inheritance, income, or net worth.
Can I use AI to help write my post?
No. 'No 'Low Effort' or AI posts.' says content perceived as AI-written is considered low effort and may be removed.
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