Can I ask about cold email here?
Only if it is permission-based email marketing. The “Stay on topic” rule names sales outreach questions as a common off-topic violation, and “No “cold email”” bans unsolicited outreach advice outright.
Subreddit guides
r/Emailmarketing rules, stats, and what to post
A source-backed Rankhog guide to r/Emailmarketing: public rules, community context, posting fit, and startup-promotion risk before you publish.
By Anthony Riera, founder and operator of Rankhog.
Subreddit guides combine public Reddit source URLs, captured rules, visible verification dates, and Rankhog's account-safety workflow.
Current public stats
- Members
- 124,327
- Verified
- September 29, 2026
- Category
- Digital marketing practitioners
Rules can change, so Rankhog keeps verification dates and the original public Reddit sources visible.
Rule summary
- Stay on topic: All discussions must focus on permission-based email marketing. Topics that are not directly relevant to email marketing professionals will be removed. Common off-topic violations include sales outreach questions, vendor selection posts, and requests for basic email tech support.
- No "cold email": Discussions promoting or seeking advice on unsolicited outreach, including “cold email,” are not allowed.
- No data brokering: Offering, soliciting, or facilitating the exchange of email lists or other personally identifiable information is strictly prohibited and will result in an immediate ban.
- Make quality contributions: Posts and comments should be thoughtful, articulate, and well crafted. Low-effort, vague, and AI-generated content may be removed at the moderators’ discretion.
- No financially motivated advice: Advice and recommendations must be authentic and free from financial incentives. Content containing referral or affiliate links will be removed, and any user promoting products or services through deceptive means, such as astroturfing or undisclosed affiliations, will be banned.
- Limit self-promotion: The bar for self-promotion is high. To provide genuine value to the community, self-promotion must showcase a novel approach, creative strategy, or otherwise original idea. All affiliations must be clearly disclosed. Users who primarily engage in self-promotion rather than meaningful participation will have their posts removed.
- Job postings must include pay: All job postings and solicitations for paid work must include clear details on compensation. To promote fair wages, the minimum acceptable pay is $20/hour USD, even for commission-based roles.
- Show, don’t tell: Thought leadership posts must demonstrate *how* something works in practice, not just describe ideas or principles. Include examples, metrics, or execution details. Posts that are purely conceptual or lack clear application may be removed.
Works well
- A detailed walkthrough of a permission-based email campaign you ran, with real metrics like open rates, click rates, and what you changed along the way.
- A teardown of a welcome series or newsletter from your own list, showing the actual emails and the reasoning behind each one.
- A lesson learned from a deliverability problem you fixed, written with enough execution detail that another professional could repeat it.
- A novel segmentation or automation strategy explained step by step, with your affiliation to any tool clearly disclosed up front.
- A job posting for an email marketing role that states compensation of at least $20/hour USD.
Avoid
- Asking how to write cold outreach emails, because “No “cold email”” bans unsolicited outreach advice outright.
- Posting about sales outreach questions, which the community names as a common off-topic violation under “Stay on topic”.
- Asking which email tool or vendor to pick, since vendor selection posts are listed as off-topic.
- Requesting basic email tech support, another named off-topic violation.
- Buying, selling, or trading email lists, which triggers an immediate ban under “No data brokering”.
- Dropping referral or affiliate links, which get removed under “No financially motivated advice” and can get you banned for undisclosed promotion under “Limit self-promotion” and “No financially motivated advice” combined.
What r/Emailmarketing Is For
This is a community for email marketing professionals to talk shop. The public description says it plainly, and the rules make the scope even clearer. Everything posted here must focus on permission-based email marketing, which means email sent to people who agreed to hear from you. The people posting are practitioners who work on email lists, campaigns, deliverability, and strategy for a living, so the conversation runs at a working professional level. The rules also tell you what this place is not for. It is not a place for sales outreach questions, vendor selection posts, or basic email tech support, because the moderators name those as common off-topic violations. It is also not a place for cold email in any form.
Rules That Matter Before Posting
The first gate is “Stay on topic”, which limits all discussion to permission-based email marketing and names sales outreach questions, vendor selection posts, and basic email tech support as common removals. “No “cold email”” bans any discussion promoting or seeking advice on unsolicited outreach. “No data brokering” prohibits offering, soliciting, or facilitating the exchange of email lists or personally identifiable information, and it carries an immediate ban. “Make quality contributions” warns that low-effort, vague, and AI-generated content may be removed. “No financially motivated advice” removes referral and affiliate links and bans deceptive promotion like astroturfing or undisclosed affiliations. “Limit self-promotion” sets a high bar, requiring a novel approach, creative strategy, or original idea plus clear disclosure of all affiliations. “Show, don’t tell” requires thought leadership posts to demonstrate how something works in practice with examples, metrics, or execution details, and purely conceptual posts may be removed. If you ever post a job, “Job postings must include pay” requires compensation details of at least $20/hour USD.
What To Post
A good post here is a working example from permission-based email marketing. The “Show, don’t tell” rule is the one to build around, so share how something actually worked with real examples, metrics, or execution details. A teardown of a welcome sequence you ran, with open and click numbers and what you changed, fits the room well. If you want to mention your own product or service, “Limit self-promotion” requires a novel approach, creative strategy, or original idea, and you must clearly disclose your affiliation. Write it yourself in your own words, because “Make quality contributions” says low-effort, vague, and AI-generated content may be removed. Keep every link free of referral or affiliate tracking, since “No financially motivated advice” removes those. If you are hiring, include pay of at least $20/hour USD to satisfy “Job postings must include pay”.
What To Avoid
The fastest way to get removed is to post off-topic material. Sales outreach questions, vendor selection posts, and requests for basic email tech support are all named as common violations of “Stay on topic”. Anything about cold email or unsolicited outreach is banned under “No “cold email””. Offering, soliciting, or facilitating the exchange of email lists or other personally identifiable information is strictly prohibited under “No data brokering” and will result in an immediate ban. Low-effort, vague, or AI-generated content may be removed under “Make quality contributions”. Referral and affiliate links get removed under “No financially motivated advice”, and astroturfing or undisclosed affiliations get you banned. Self-promotion without a novel approach, creative strategy, or original idea, or without clear disclosure, gets removed under “Limit self-promotion”. Thought leadership posts that are purely conceptual and lack examples, metrics, or execution details may be removed under “Show, don’t tell”. Job postings without compensation details of at least $20/hour USD violate “Job postings must include pay”.
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Common questions about r/Emailmarketing
Can I post about my own email tool?
Yes, but the bar is high. Under “Limit self-promotion” you must showcase a novel approach, creative strategy, or original idea, and you must clearly disclose your affiliation.
Can I include an affiliate link?
No. Referral and affiliate links are removed under “No financially motivated advice”, and deceptive promotion like astroturfing gets you banned.
Can I hire an email marketer here?
Yes, if you follow “Job postings must include pay” and state compensation of at least $20/hour USD, even for commission-based roles.
Can I buy or sell email lists?
No. “No data brokering” prohibits offering, soliciting, or facilitating the exchange of email lists or any personally identifiable information, and it results in an immediate ban.
Lists featuring r/Emailmarketing
Use these audience lists to decide whether r/Emailmarketing is the best fit for your Reddit SEO plan or just one supporting community.
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