Can I post a link to my gun accessory store?
No, the rules under No conducting firearms-related transactions ban links to sites with products for sale and say do not even joke about it.
A source-backed Rankhog guide to r/guns: public rules, community context, posting fit, and startup-promotion risk before you publish.
By Anthony Riera, founder and operator of Rankhog.
Subreddit guides combine public Reddit source URLs, captured rules, visible verification dates, and Rankhog's account-safety workflow.
Current public stats
Rules can change, so Rankhog keeps verification dates and the original public Reddit sources visible.
r/guns is a community for discussing guns themselves, not gun issues. The public description says it plainly: talk about guns, not politics or policy around them. People post photos of firearms, share technical details, ask specific questions in the right threads, and talk about their experiences with guns. The community is large and the moderators expect everyone to read the full rules on old Reddit before posting.
The rules that decide whether a marketing-adjacent post survives are clear and strict. The community is for discussing guns, not gun issues. Political content is banned outside bi-weekly politics threads. Promotion is banned outright: the rules state no links to sites with products for sale and no advertising accounts, though you may participate in threads as comments. Surveys, polls, and GoogleDocs require pre-approval, and the moderators note they almost never approve them. AI generated content is banned. URL shorteners are not allowed, and links to PDF files must carry a warning. Every link post, including photos, requires a detailed description in the comments. Open-ended questions are sent to designated stickied threads. You must use a descriptive title on every post, and you must stick around and participate in your own thread or face a timeout.
A founder doing respectful Reddit marketing here has almost no room to promote directly, and that is the point. The one opening the rules give is participation: you may comment in threads as a real person. A good approach is to become a genuine member who answers questions helpfully in stickied threads like Moronic Monday or Thickheaded Thursday. If you ever share a photo of a gun, give it a descriptive title and immediately add a detailed comment explaining what it is and why you posted it. Stay in the thread and reply to people. Keep everything non-commercial, specific, and about the gun itself, not about a product or brand.
Do not post memes, screenshots, AI generated content, image macros, blogspam, or low effort links. Do not post political content outside the bi-weekly politics threads. Do not link to sites with products for sale, and do not conduct or joke about firearms transactions. Do not use URL shorteners. Do not run surveys or polls without pre-approval. Do not use an advertising account. Do not post open-ended questions as standalone threads. Do not ghost your own post. Do not give dangerous advice or talk about illegal modifications. Do not post without a descriptive title, and do not post a link or photo without a detailed comment description.
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No, the rules under No conducting firearms-related transactions ban links to sites with products for sale and say do not even joke about it.
Only with pre-approval, and the rules note they almost never approve them.
Yes, but it counts as a link post and requires a detailed description in the comments immediately after posting.
No, the No open ended questions rule sends those to stickied threads like What Should I Buy Wednesday.
No advertising accounts are allowed, but the rules say you may participate in threads as comments.