r/realtors rules, stats, and what to post

This is a professional forum for realtors and real estate agents to talk about the business of selling real estate. The description says the space is for industry specific news, ideas, questions, stories, and anything related to that work. The people posting here are working agents, and many of them are members of the National Association of Realtors, even though the subreddit itself is not affiliated with NAR. The community holds itself to the NAR Code of Ethics, so the tone is professional rather than casual consumer chat. General real estate questions from the public belong somewhere else, and the rules point those to r/RealEstate. The same is true for technology and vendor talk, which the rules send to r/RealEstateTechnology.

The “No Promotional Posts (SPAM), Recruitment, or Referral Seeking” rule is the big one. It bans promoting any business, product, service, brokerage, or brand in a post, comment, or PM, and it names blogs, vlogs, and links for SEO. It also bans asking people to test things, give feedback, or fill out surveys, and it bans taking the discussion off reddit or into PMs. The one soft spot is that linking to a business in the comments is acceptable if you are not self-promoting. The “No Technology, Vendor and Educator Discussions - try r/RealEstateTechnology” rule matters for any founder, because software, tools, CRMs, lead generation services, and anything agents subscribe to is not wanted here at all. The “No Irrelevant Topics or Seeking Legal/Tax Advice” rule removes posts that do not foster relevant discussion or contain a question, and it sends technology and vendor talk to r/RealEstateTechnology too. The “No Antitrust, including commissions and splits” rule bans discussing commission rates, fees, or broker splits, which kills any pricing survey angle. The “No Repetitive Topic or Question” rule discourages posts about being a new or part time agent and about lead generation, so check the FAQ and search first. The “No Hate, Bullying, Doxing, Bashing Realtors or Brokerages” rule can get you banned for bashing agents or brokerages, and the “No Paywalls” rule blocks links behind paywalls.

Honestly, there is almost no marketing play here, and that is fine. A good post from a founder looks like a genuine question or a contribution to a discussion about the business of being an agent, with no product attached. If you have real experience in the industry, share a story or an idea that helps agents think about their work. If you want to link to a business in the comments, the rules allow it only when you are not self-promoting, so never link your own thing. Before posting anything, search the subreddit and check the FAQ, because repetitive topics are discouraged. If your topic is technology, vendors, or platforms, take it to r/RealEstateTechnology instead. Whatever you write, keep it inside the NAR Code of Ethics and never discuss commission rates, fees, or broker splits.

Anything promotional gets removed, including blogs, vlogs, SEO links, free accounts, test requests, feedback asks, and surveys. Referral seeking and recruiting are banned, though giving referrals is fine. Technology, vendor, and educator discussions are not wanted here and belong in r/RealEstateTechnology. Legal and tax advice seeking is banned. Antitrust conversations about commission rates, fees charged to consumers, or broker splits are banned. Bashing realtors or brokerages is an immediate permanent ban without warning, and racism, sexism, or discrimination of any kind is also an immediate permanent ban. Bullying and rude language can get you banned with a minimum of one warning. Content disparaging NAR gets removed. Repetitive topics like new agent posts and lead generation posts are discouraged. Listings for sale go to r/RealEstateForSale, and links to paywalled websites are not permitted.

What stands out to me here is how many doors are closed on purpose. Technology talk, commission talk, and even common new agent questions are all routed elsewhere, so the room stays focused on the craft of selling real estate. I also like that the description holds everyone to the NAR Code of Ethics, which tells you the tone is professional before you type a single word. My honest read is that this is a community you join to listen and learn, not one where a founder can slide a product in.